A DSO (Dental Support Organization) is a company that provides non-clinical administrative and business management services to dental practices. This allows dentists to focus on patient care while the DSO handles the operational side of running a dental office.
Core Functions of a DSO
- Business Management: Handles HR, payroll, accounting, and compliance.
- Marketing & Growth: Manages patient acquisition, branding, and advertising campaigns.
- Procurement: Negotiates with suppliers for dental equipment, materials, and labs.
- Technology & IT Support: Provides practice management software, IT infrastructure, and digital tools.
- Training & Development: Offers continuing education and staff training.
- Real Estate & Expansion: Helps acquire, design, and manage office locations.
Benefits to Dentists
- Operational Relief: Dentists can concentrate on clinical care without being overwhelmed by the business side.
- Scalability: DSOs help expand from single practices to multi-office networks.
- Financial Support: Many DSOs provide capital for new technology, renovations, or acquisitions.
- Recruitment & Retention: DSOs often assist with hiring dentists, hygienists, and staff.
Clinical Independence
One key point is that DSOs DO NOT provide clinical care. Licensed dentists retain control over all patient care and treatment decisions. DSOs only manage the business aspects.